Create aesthetically pleasing spaces and buildings which respond to the culture of the community.
Fulfill functional and practical needs in an efficient, elegant and economical manner.
Transform neighborhoods into lively gathering places.
Emphasize sustainable development and energy conservation.
Explore innovative technologies to achieve high performance buildings.
Design not just for designs' sake or as decoration, but design with significance to you and your project.
The finished product will serve the purpose for which it was designed.
Utilize creativity in expressing the purpose and function inan original or imaginative manner.